A house of premium consumer brands

Better, every day.

Every day is made of small moments: the things you reach for without thinking. We build brands for those moments, and we only bring something to market when it is better than what you reach for today.

Our brands

Fewer brands. Made to be kept.

Nate

Inspired to Preserve

Luxury watch winders for automatic watches. A fine automatic runs on its power reserve and stops once that runs out if it isn't worn. Nate keeps it wound, set and ready, so the watch that marked the promotion or the closing is never left waiting.

Visit NateShop on Amazon

More to come

When they are ready, and not before

Each new brand will own one moment in your day: how it begins, how it ends, and the rituals in between. Everything we put our name on has to earn its place there.

Who we are

We are new. Our standards are not.

Most companies tell you who they are. We'd rather tell you who we're becoming, because that's the part worth holding us to.

  1. Better, or not at all. If a product isn't better than what already exists, we don't make it.
  2. Premium has to earn it. Everything we make should be worth more than you paid for it.
  3. Woman-founded, chief-of-staff standards. Our founder spent sixteen years inside some of the world's largest companies. That explains the standards.
  4. Honest in every claim. We choose every material, every finish and every word ourselves. When we miss, we say so and fix it.
Who we want to become

A house of brands, each owning a moment.

  1. In the hotels you love, where guests ask for us by name.
  2. The gift companies give when something big closes: a home, a deal, a milestone.
  3. Selling today in the United States and Nigeria, then London, Dubai and beyond.
  4. Big enough to fund the causes that matter to us, mental health first, and to publish the partner and the number. Receipts, not slogans.
Partnerships, gifting and press

Let's talk.

[email protected]  ·  +1 (832) 557-6554

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